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Reklam Sözlüğü

TRAM | http://www.iaatram.com/sozluk/index...

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Türkiye Reklam Araştırma Merkezi'nin, Güven Borça Web sitesi www.markam.biz ve AGB Nielsen Media Research katkılarıyla hazırladığı sözlük. Terimlere ancak kısmen Türkçe karşılık önerilmiş olsa da, reklamcılıktaki belli başlı kavramlar kapsamlı ve anlaşılır bir dille açıklanmış.

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Link posted Apr 22 '07 by

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